• Assisting clients to cope with the communication and PR needs generated by a crisis/issue situation
• Identifying the type of crisis/issue and devising a suitable Communication Plan directed at shareholders, the media, other stakeholders, investors, and clients
• Preparing and disseminating messages and statements to identified groups within the Communication Plan
• Handling public/media inquiries regarding the crisis/issue
• Arranging for press conferences, media roundtables, interviews
• Monitoring media coverage and public response to crisis/issue
• Providing post crisis follow-up releases and news to the media
• Evaluating the communications process, providing full media documentation to the crisis/issue
• Preparing a report identifying the reasons behind the crisis/issue and how it can be avoided in the future once the crisis/issue is resolved

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